OSF will develop a new digital Orange Sports & Business Forum platform for sharing knowlegde (business, government and sports) and matchmaking. NL based businesses and organisations will be able to present themselves in the context of Holland Branding and the Dutch Olympic ambitions. It will also serve as a marketplace for foreign businesses looking for Dutch expertise in the field of sports and large sporting events. This platform will be developed in close cooperation with all parties involved, in particular with the ministry of Economic Affairs, Agriculture and Innovation, which is also financially contributing to this new portal/website. It is expected to be operational by March 2012.